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Entrepreneurial Skills
She Was Always Telling Me Stories
Thousands of Mostly Young People Were Taking to the Streets in the Financial Centres of Countries Across the Glob
'The Other Side'
Brand Management Entrepreneurial SkillsThe First of Its Kind in South Africa, Brand Management Constitutes an Invaluable Tool to the Growing Number of Academic Institutions Now Offering This Exciting Subject. Making Use of Both Local and International Examples and Cases, the Subject is Approached From a Holistic, yet Applied Perspective. Written in an Accessible Style, This Book Assists Both Students and Practitioners to Develop the Ability to Manage Brands From the Outset to the Ultimate
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